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TigerTalk

Welcome to Tiger Talk!

A place for us to share some handy tips and tricks we have figured out along the way, alongside features about new & exciting products and projects. Please contact us with any suggestions on what you'd like us to write about!

2 Steps to get rid of I&D charges -- for good!

October 19, 2017; 05:08 PM by David Eklund

When it comes to exhibiting, repeated costs will end up making a big dent in your budget. Today we're going to take on one of the Big 3 of repeated costs -- installation and dismantling.

Today's Tiger Talk was originally run in August of 2016. It remains as true today as it was then!

Booth Design, Tips and Tricks

"Give me six hours to chop down a tree and I will spend the first four sharpening the axe.” – Preparing for Your Next Great Booth

October 16, 2017; 05:12 PM by David Eklund

Abraham Lincoln said, "Give me six hours to chop down a tree and I will spend the first four sharpening the axe.” We think the same principle applies in the exhibiting world: spend the time preparing for your trade show display investment, and it will make the buying process easier when the time comes.

2018 is just around the corner, and that means a fresh, new trade show season is coming soon! Whether your booth is in need of an upgrade or you are going to dip your toes into exhibiting for the first time, we are introducing new tool to help you get organized before you speak with your dealer, builder, or designer.

Productivity, Trade Shows, Tips and Tricks

Target Marketing on Your Counter? You Got It.

October 05, 2017; 02:09 PM by David Eklund

At Tiger, we believe one of the best ways to maximize your trade show investment is to make sure you can change and update your graphics. Swappable graphics are an integral part of both TigerLite and TigerLink displays.

Trade Shows, Booth Design, Tips and Tricks

Quick Tip: Tables and Chairs

September 14, 2017; 04:31 PM by David Eklund

Here’s a quick tip: Leave your table and chairs at home.

Trade Shows, Booth Design, Tips and Tricks

Doing Trade Show Giveaways Right

August 23, 2017; 07:01 PM by David Eklund

When it comes to trade show giveaways, everyone seems to have their own idea of what works — and frankly, they might be right! Knowing what works is a lot harder than knowing what doesn’t work, so we’re going to give you a mix of both today.

Trade Shows, Booth Design, Tips and Tricks

2 Cheap, Easy Ways to Improve Results at your Trade Show

August 16, 2017; 03:26 PM by David Eklund

Usually on TigerTalk we focus on what you can do structurally to improve your ROI on the trade show investment. Those kinds of improvements are important, and should be on your list of things to do, but they cost money and require planning ahead — sometimes months in advance if you’re doing major changes to your display. There are 2 things you can and should be doing before every show that don’t cost you anything but a little bit of time, and they can bring in big results.

Trade Shows, Booth Design, Insider, Tips and Tricks

5 Important Questions to Discuss with Your Exhibit Designer

August 10, 2017; 11:51 AM by David Eklund

20 feet of retail isn't the same as 20 feet of brand introduction!

Trade Shows, Booth Design, Tips and Tricks

Why You Should Stay Through the Last-Day Show Slump

July 27, 2017; 11:34 AM by David Eklund

At most trade shows, no matter the industry, there is one unifying feature: on the final day of the show, the number of attendees drops. This happens for any number of reasons, like people going home, attending classes, or they’ve simply been to the show in the first few days and feel they’ve seen all they need to see.

Trade Shows, Our Articles, Tips and Tricks

Case Study: Saving Money with Large-Scale Portable Retail

July 13, 2017; 12:53 PM by David Eklund

This is a recent display investment by Gamehide. They previously had been using a custom wooden exhibit that weighed over 2000 pounds and required 8 hours of labor to set up.

Trade Shows, Booth Design, Tips and Tricks, Case Study

Trade show overload? Here's how to cut back!

June 14, 2017; 02:18 PM by David Eklund

 

Trade shows have a lot of great benefits, from the influx of new leads to seeing the state of the industry andmeeting your clients in person. Unfortunately, they can be stressful, and  are also a really big investment, so finding the shows with the best results for you is important.

Trade Shows, Tips and Tricks

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