Monitors are a part of the trade show landscape, and there’s no sign of that changing. Most portable and lightweight displays have a hard time adding monitors, which was the problem we tackled for the owners of Villa Del Rey.
Welcome to Tiger Talk!
A place for us to share some handy tips and tricks we have figured out along the way, alongside features about new & exciting products and projects. Please contact us with any suggestions on what you'd like us to write about!
Just a quick post to wrap up the week. Thank you for all the positive reactions to the portable monitor stand last week! We’re always glad to hear when people like what we’re developing. As a special thank you, and to answer some of your questions, we put together a quick instructional setup video for the new monitor stand.
In a time when the internet can provide virtually all the information a person could want about your product, simply providing facts and details at a trade show won’t be enough. If you hope to lodge yourself in your lead’s mind, you’ll need to do something more interesting or impressive.
Doing your own internet marketing? That’s hard. Google Adwords, Facebook, LinkedIn, podcasts — the list goes on.
Sales is an information game — the more you know, the better you can fit the client’s needs. Typical questions you ask in the beginning of a sales relationship are “What do you need?” “When do you need it?” and “How much do you have to spend?”. Budget, need, and timing in the old sales acronym BANT.
Even when you have a lightweight 10-footer, sometimes it's still not small or lightweight enough — community fundraisers or fairs, for example. You want to harness the opportunity to have your name out there without sacrificing your professional look or accurate branding.
With Exhibitor 2018 just around the corner, we have packing on the brain as we get ready for the show. Here's a quick way to make your next show a little easier: use a checklist!
Packing for a trade show can be hectic, and there's nothing worse than realizing you've left something important behind. Here are the top 10 things you absolutely MUST have:
Over the years here at Tiger Presentations, we’ve learned one very important thing: nobody, not even in our own office, proofreads text enough. (1/24/18 -- With new graphics and collateral to produce at the beginning of a new trade show season, now is a great time to read our favorite tips on proofreading.)
Our "UPS-able" Mini Case
For years, in order to get parcel tracking you had to ship with UPS or FedEx. We even designed our Mini Case to be a "UPS-able" size to take advantage of that fact. In addition to giving them a strong corner on the market for many years, it's given them a hold on the minds of your average person. Because they did it first, we think they do it "best", or that they're the only companies doing it.